One of the most unique and somewhat quirky claims to fame for Wetaskiwin, Alberta, is its memorable marketing slogan: "Cars cost less in Wetaskiwin." This slogan became widely known across Canada, thanks to a long-running series of advertisements that emphasized the affordability of vehicles in the area. Wetaskiwin, a small city located in Alberta, managed to carve out a niche for itself in the automotive sales industry with this catchy phrase, drawing customers from far and wide.

The slogan highlights the city's prominent automobile dealerships, which have become a significant part of its local economy and identity. This has not only made Wetaskiwin a go-to destination for potential car buyers looking for a good deal but also turned the slogan into something of a local legend, contributing to the city's unique charm.

Additionally, Wetaskiwin is home to the Reynolds-Alberta Museum, an internationally recognized museum that celebrates the spirit of machines. The museum features an impressive collection of cars, airplanes, tractors, and industrial machines, showcasing the technological advancements over the years. This, combined with the city's reputation for car sales, solidifies Wetaskiwin's unique standing in the world of automobiles and machinery.